Who is the Trade Technology Team?

At Trade Technology We Aim to Revolutionise Online B2B Trading

Get to Know Us Better

Our History

From a Dream of Efficient Use to a Scalable Online Marketplace for Everyone.

In 2014, Spotmarket was founded by Michael Svendsen and Mike Borregaard, as an enterprise marketplace for retail. The vision of the founders was to create an online marketplace, based on their experience from 30 years in retail and 10 years in entrepreneurship. The goal was to make communication between buyers and sellers as convenient and efficient as possible.

As time passed, Coop Denmark saw the potential of getting their own personalised platform. A platform that would enable all their individual grocers to access a closed marketplace, customised to Coop’s specific needs. Since Spotmarket was tailored to Coop Denmark, their marketplace has had a turnover of more than 40M Euro.  

In 2021 Trade Technology was created as the umbrella company for Spotmarket and Gaztro. Since then we have continued creating and servicing custom full-service marketplaces across various industries.

Trade Technology Logo
A badge showing our 10 years of experience working with marketplaces
Badge showcasing that we have 30 years of experience in retail
Marketing employee at trade technology

Adrian Klobucnik

Marketer at TradeTechnology

“My commitment is always to consistently deliver straightforward and user-centric solutions for our websites and marketplaces.”

Quote from a project manager at trade technology

Mikkel Fredgaard

Product Designer at TradeTechnology

“I get excited about marketplaces when I can see that they are able to do good for individuals, companies and humanity at the same time.”

Main Goals

Marketplace facilitater icon

Marketplace Facilitation

We connect your suppliers and your buyers, and give them a robust place to trade.

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Simplification

Streamline your supply-chain and maximise profit by removing the middleman and cutting down on storage and transportation costs.

Icon showing direct selling

Direct selling

We help you remove all barriers between sellers and buyers.

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Automation

With our solution operating around the clock, we help you spend less time on trade administration and more time on other priorities.

Do you want to learn more about our full-service solution ?

Our Team

Marketplace tech employee and CEO of trade technology

Mike Borregaard

Co-Founder / CTO

Retail manager and CEO at trade technology

Michael Svendsen

Co-Founder / Director

IT manager and solution architect at trade technology

Martin Hansen

Solution Architect

Marketing, sales and design employee at trade technology

Adrian Klobucnik

Marketing & Design

Design and project manager employee at trade technology

Mikkel Fredgaard

Design Manager

Operations manager at trade technology

Laura Hansen

Operations Manager

Customer Service and experience employee at trade technology

Cecilie Rasmussen

Customer Experience

Sales employee at trade technology

Frederik Svendsen

Sales

Step by Step Guidance

From the dream of online commerce to the development and launch of a concrete platform, made to cater to your needs. We at Trade Technology can help you every step of the way.

With our industry experience and a track record to back it, we can ensure guidance that wil encompass all features needed for a successful, thriving marketplace.

During the Design phase, we will define, hand in hand, business objectives, value propositions, revenue models, and strategies for sellers and assortment. Together, we will chart out a roadmap of technology for seamless implementation.

Moving to the Build phase, our experts in UI/UX and integration will provide counseling, along with a comprehensive marketplace launch-strategy, ensuring a smooth transition from idea to reality.

After launch, our commitment to a holistic marketplace-service continues. We will make you able to stimulate your growth through workshops, both for executives and employees, and the continuous implementation of platform-best-practices.

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Interested? 

Are you curious about what a marketplace can do for your business?
Have you realised that your industry knowledge could become profitable with a marketplace?

Let us know!

Contact us here for a free non-binding talk of the possibilities of a Trade Technology solution.

Onboarding As a service - €69/hr

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Let our team help you to develop and execute an efficient onboarding strategy. This will increase your user base from the start.

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We can customise onboarding flows to your specific marketplace and your needs, both buyers and sellers. This can include push, email, phone calls, and social media.

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Get a customer service agent to introduce your marketplace to potential buyers and sellers.

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We will ensure that your users experience a seamless start on your marketplace, where they understand how to use it from their first login.

Two-day Workshop- €999

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Let us help you create a vision of a marketplace for the products or industry you are passionate about. 

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We will brainstorm ideas, narratives, and stories to create a universe that will be the vision for your marketplace.

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The best way to get started on any new project is often an informed discussion of the possibilities, visions, and challenges. We will help you do this by initiating the process and by bringing the required knowledge.

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Together, we will break down the entire process from starting, launching, updating and administering. This will prepare you for your marketplace future.

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The price of the workshop will be withdrawn from the startup fee.

UX/UI/Front-end Design Services - €89/hr​

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Custom design solutions: We can tailor the design of your marketplace to match your brand identity by creating an aesthetically pleasing user experience.

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Prototype service: Try your ideas in interactive prototypes, to get a clear visual representation before the final product.

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Responsive web design: All of our designs are optimized for various devices, ensuring a user-friendly experience across different browsers, apps and devices.

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Intuitive user interfaces: Get interfaces that make the user experience effortless, by guiding the user through your platform.

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Interactive elements: Include graphics like animations, transitions, movies and sound which can help to improve the user experience, to ensure that the user will remember and come back to your platform.

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Performance optimisation: Our designs will be optimised in a way that enhances platform performance, to reduce loading time and provide a smoother user experience.

Customer Support - €49/hr

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Professional customer service in English and Danish. 

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Live phone service: Our customer service department will help you customers live on the phone.

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Email service: Let our customer service department help by email, responding the way you prefer. 

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Live Chat: Have a customer agent respond in a fast-paced live chat, right on the marketplace. 

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Peace of mind: Focus on other things in your business, knowing that we are well-experienced in giving your users the best possible experience. 

Marketing Services - €69/hr​

With our added marketing package, your marketplace will gain access to a range of essential tools to stimulate growth and improve your results. 

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Marketing analysis: Gain access to data-driven insights, which allow you to base your decisions on what works instead of what you think might work.

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Social media marketing: We will make and execute targeted marketing strategies to extend your reach on social media, like LinkedIn and Instagram.

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Search engine optimization (SEO): Enhance your presence and visibility in search engine rankings, ensuring that your marketplace can easily be found. 

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A/B testing: Fine-tune your interface by testing different approaches on your website, helping you to find the solution that works the best. 

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Newsletters: Write engaging newsletters that will captivate your users while keeping them updated and active on your marketplace.

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Email flow: Nurture potential customers, drive conversation and foster long-lasting relations with your users through a personalised email flow.

Custom Marketplace Development - €99/hr

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Custom feature development: Adapt your marketplace with unique features, designed to address your business needs. 

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Transparent price estimate: We pride ourselves on providing a clear and detailed price estimate for developing a custom feature before development begins. 

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Expert development team: Benefit from our experienced team of marketplace experts, as they will inspire you and help you figure out what is possible.

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Regular updates: Stay informed and up-to-date with regular progress updates, with open communication throughout the development process, before and after launch.

Custom Marketplace Development- €99/hr

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Transparent Estimation: We provide a clear and detailed estimate for your custom feature before development begins.

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Custom Feature Development: Tailor your marketplace with unique features designed to meet your specific requirements.

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Expert Development Team: Benefit from the expertise of our developers who have a deep understanding of marketplace dynamics.

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Regular Updates: Stay informed with regular progress updates and open communication throughout the development process.

Custom Marketplace Development- €99/hr

Transparent Estimation: We provide a clear and detailed estimate for your custom feature before development begins.

Custom Feature Development: Tailor your marketplace with unique features designed to meet your specific requirements.

Expert Development Team: Benefit from the expertise of our developers who have a deep understanding of marketplace dynamics.

Regular Updates: Stay informed with regular progress updates and open communication throughout the development process.

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